The Colour Psychology of Our Signature Gelato & Mood Range"

Colour is light, and light is energy. It influences our emotions, sometimes energizing and exciting us, other times bringing peace and nostalgia. Though these effects are often subconscious, they are incredibly powerful.

That’s why we’ve thoughtfully curated twelve signature colours across our Gelato and Mood ranges, each chosen to evoke emotion and inspire connection.

Our Gelato Range draws inspiration from the pastel-filled ice cream parlours of the 1980s — a playful nod to the carefree joy of childhood. Pastels, being softer than primary colours, evoke serenity, elegance, and a touch of sophistication. By combining these delicate shades with earthy neutrals, we’ve created colours that celebrate fun, innocence, and the bright optimism of a child-at-heart outlook — a gentle reminder that joy and imagination can always find their way into our lives.

Life, of course, isn’t all sweetness and sunshine. Its richness comes from resilience, determination, and the lessons we learn along the way. Our Mood Range reflects this truth. Featuring rustic, calming shades, these colours evoke relaxation, peace, and acceptance, grounding us in the present while inspiring reflection and personal growth.

Together, the Gelato and Mood ranges mirror the full spectrum of life’s emotions — from playful joy to quiet contemplation.

Our hope is that these colours not only tingle your senses but also inspire connection, spark creativity, and encourage you to illuminate lives and ignite dreams — yours and those around you.